Boom and doom: Market realities catch out high-flyer Bellamy's

By Brian Robins
Updated January 14 2017 - 1:13pm, first published 12:58pm
Bellamy's former CEO Laura McBain, who was ousted this week. Photo: Bret Salinger
Bellamy's former CEO Laura McBain, who was ousted this week. Photo: Bret Salinger
Bellamy's used the informal daigou shopper channel as one of its major routes to market in China.
Bellamy's used the informal daigou shopper channel as one of its major routes to market in China.
Original Bellamy's backer Jan Cameron has been involved a public brawl with its board over where responsibility lies. Photo: Erin Jonasson
Original Bellamy's backer Jan Cameron has been involved a public brawl with its board over where responsibility lies. Photo: Erin Jonasson
Illustration: Simon Bosch. Photo: Simon Bosch
Illustration: Simon Bosch. Photo: Simon Bosch

 Every boom brings with it a bust. But when it comes to companies relying on China for a large portion of their sales, the wild card of government regulation looms large over any decision made by management.

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